KUALA LUMPUR (Aug 27): Visa, the world’s leader in digital payments, has launched ‘Where You Shop Matters', an initiative that encourages consumers to support their local business, while helping Small and Medium Enterprises (SMEs) to go digital amid the COVID-19 pandemic. “In addition, the Visa Foundation has committed US$210 million to support small and micro business and immediate COVID-19 emergency relief earlier this year,” it said. “Since the interstate travel ban was lifted, we have seen an increased appreciation for the local tourism industry. Based on the recent Visa study conducted on Malaysians, almost half of Malaysians intend to shop online more often. “As part of the Where You Shop Matters initiative, Visa has partnered with several e-commerce enablers such as BigCommerce, EasyStore, SiteGiant, and StoreHub to encourage and help SMEs begin their journey to kick start their businesses online,” added Visa.

Source: The Edge Markets August 27, 2020 14:48 UTC