And while one peddles soda pop and the other sells airplane rides, it turns out they both have the same Achilles heel — social media. United takes a beatingAs we've all seen endlessly, United felt the glare of social media after a video surfaced showing David Dao, a paying passenger, being forcibly removed from his seat, blood dripping from his face, on a plane United had overbooked. Social media also offered up some prime advertising slogans for United's competitors with the #NewUnitedAirlineMottos making headlines of its own. As for what Pepsi or United can do to bounce back, Stratten says it's a waiting game. When push comes to shove, would you book a flight on United where Pepsi was served — if it's cheaper?

Source: CBC News April 14, 2017 09:00 UTC