UEFA ventures into online video market with Bundesliga highlights - News Summed Up

UEFA ventures into online video market with Bundesliga highlights


From next season round-ups, as well as weekly progra­mmes for intern­ationa­l audien­ce will be availa­ble on the websit­eLAUSANNE: UEFA launched on Thursday their own on-demand video platform which will include free Bundesliga highlights in Britain and France. The OTT — over the top — service also has 60 years of archive footage of men’s matches as well as women’s and youth football. UEFA’s director of marketing Guy-Laurent Epstein said the governing body was not planning on competing head-on with traditional broadcasters. “We will be a supplementary offering to television channels because they do things live. We will do the behind the scenes things, press conferences, many things which are not traditionally available, to tell an extra story,” he told AFP.


Source: The Express Tribune June 13, 2019 13:11 UTC



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