Twitter's Q4 Profitability Bodes Well For 2018 - News Summed Up

Twitter's Q4 Profitability Bodes Well For 2018


Twitter reported solid growth in revenues in Q4, and for the first time in its history the company achieved GAAP profitability as net income rose to $91 million. As a result of this earnings surprise, the company’s stock price rose by over 10% on Thursday, February 8. We have created an interactive dashboard that illustrates Twitter’s Q4 results and our expectations for the company in going forward. In terms of users, Twitter’s average monthly active users (MAUs) grew 4% y-o-y to 330 million in Q4 2017. On the bright side, advertising metrics continued to report improvement as total ad engagements increased 75% year-over-year, driven by a shift in mix toward video ad impressions, higher click-through rates, better targeting, and ad relevance.


Source: Forbes February 09, 2018 17:48 UTC



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