If you haven't watched any streaming video on then you've probably had your eyes removed in some sort of strange social media voodoo ritual. Twitter's earnings report revealed that 800 hours of live video were eyeballed by 45 million viewers in the first quarter of 2017. Live video works and might give Twitter that profitability it's been searching for. Twitter has been streaming a few Bloomberg programs since the two media companies inked a deal last year. Going 24/7 with news seems like a better deal for Twitter, rather than relying on a terrible Thursday night game to bring in more users to the platform.
Source: Forbes May 01, 2017 12:33 UTC