In an effort to win over millennial voters, Donald Trump’s campaign bought a national Snapchat filter for tonight’s debate. The filter labels Clinton as "Crooked Hillary" — one of Trump's favorite attack phrases. A second version, launched closer to the debate, shows Trump parachuting onto the debate stage from a "Trump Force One" plane. This marks the first time that a candidate has purchased a nonregional filter, no doubt for a pretty penny. Once upon a time, there was speculation that this election would be the “Snapchat election:” Would it do for the candidates of 2016 what social media did for President Obama in 2008?

Source: Los Angeles Times September 26, 2016 22:08 UTC