Tourism CS Najib Balala (PHOTO FILE)The tourism sector lost Sh130 billion this year due to the Covid-19 pandemic disruptions, Tourism and Wildlife Cabinet Secretary Najib Balala has said. “We wish to salute the private sector for all their contribution in keeping the tourism industry afloat,’’ said the CS in his New Year message. On the domestic tourism front, Balala said a lot more needs to be done to exploit the existing potential. “We need to relook product pricing, product reinvention and staff retraining. This is because international tourists visit only once most of the times, while domestic tourists have the potential of visiting a certain local destination again and again, becoming our ambassadors,’’ Balala said.

Source: Standard Digital January 01, 2021 11:48 UTC