(Photo: Aswin Pakhawan)Thailand’s tourism minister has vowed to restore tourism revenue to more than 3 trillion baht, exceeding pre-pandemic levels within the new government’s four-year term, and will proceed with a 300-baht tourism fee, as adopted in many countries. Surasak Phancharoenworakul, the newly appointed minister of tourism and sports, said the government is prioritising high-value tourism, focusing on revenue rather than volume. Thailand welcomed 33 million foreign arrivals in 2025, down 7% from the year before. Other tourism policies include promoting Thailand as a year-round destination, supporting local community tourism, and encouraging green and sustainable tourism. The ministry also emphasises ensuring safe travel and building confidence among foreign tourists.

Source: Bangkok Post April 09, 2026 14:52 UTC