Tourism Ireland is spending €7m this year to reassure UK citizens that Ireland "is still open for business" even in a hard Brexit scenario. Tourism Ireland is spending €7m this year to reassure UK citizens that Ireland "is still open for business" even in a hard Brexit scenario. Niall Gibbons, CEO of Tourism Ireland, said Brexit is the single biggest threat to the Irish tourism market. Consequently, the Ireland-wide tourism body has engaged in a massive publicity campaign in the UK to reassure would-be holiday-makers that "Ireland is still open for business." A RedC poll commissioned by a special UK and Irish tourism industry Brexit task force last January revealed that 12pc of UK citizens would postpone their holidays as the threat of a no-deal Brexit loomed this spring.
Source: Irish Independent July 15, 2019 15:00 UTC