Holt explained to Insider that it means "the really hardcore sh*t has a home-field advantage" because none of it is moderated. However, allowing extremists groups to coordinate on a platform likely isn't the best for brands. "People are looking more to the influencers themselves for direction, less relying on them to translate a medium," Holt told Insider. They're not looking at the influencers as people who can deliver Q's message, they're seeing the influencers as "the medium itself." That is part of a QAnon belief that a large group of famous people will be arrested or executed.
Source: CNN January 05, 2022 15:36 UTC