That month, African Queen, the breakout single off his wildly successful debut album “Face2Face” became the first music video to be played on MTV Base Africa, a new MTV channel created to cater specifically to Africa’s urban music audience. MTV Base had liftoff. The outsized role of MTV Base in the vast majority of these cases is on the public record. Modern artists continue to emerge every day, and with MTV Base around, they have that extra bit of a chance to explore their potential. It is fair to say that “showcasing Africa to the world” is a mission statement that MTV Base has comprehensively delivered on.

Source: The Guardian August 24, 2020 03:11 UTC