From The Times: August 5, 1920The reduction in the price of Ford motor-cars announced yesterday is not likely to be followed by any cheapening of British cars. Mr B Crossley, manager of Willys-Overland, Limited, told a representative of The Times that he considered the lowered price of the Ford car was advantageous to the the British motor-car industry. It would stimulate sales of motor-cars and encourage people to buy who had not been able to a week ago. Those who bought a cheap car now would buy a more expensive one later on, and anything was to be welcomed that induced them to take the first step. The cheap car made on the mass production basis had done more than anything else for the

Source: The Times August 04, 2020 22:52 UTC