Actress and fashion entrepreneur Noor Neelofa Mohd Noor or Neelofa dreams of her brand, Naelofar Hijab, becoming a household name globally. Although the drama has ended, the Helena collection is still selling like hot cakes. CHIC TUDUNGSComing from a business-oriented family and having a passion for fashion, it’s no suprise that Neelofa, whose real name is Noor Neelofa Mohd Noor, is now a fashion entrepreneur herself. Besides Naelofar Hijab, other muslimah fashion and lifestyle brands under the family-owned business are Naelofar (apparel line), Naelofar Abaya, Naelofar Casual, Naelofar Telekung, Bella Vista (beauty supplement) and Lofalens (contact lenses). “This is not the first time Naelofar Hijab has come out with a drama tie-in product.

Source: New Strait Times December 13, 2017 04:52 UTC