The dark side of your $5 Footlong: Business owners say it could bite them - News Summed Up

The dark side of your $5 Footlong: Business owners say it could bite them


Subway franchisee Keith Miller has signed onto a letter urging corporate leaders not to reinstate a promotion that cuts into his profits. (Marvin Joseph/The Washington Post)A Subway sandwich is far more than the sum of its fillings, franchisee Keith Miller says. But in the restaurant business, the push to keep prices low has pitted corporate headquarters against individual outlet owners — all operating under the same brand. In a separate presentation to franchisees, Subway said the promotion was intended to help them stanch several years of falling traffic. But the business shows you can’t.”At Subway, the return of the $5 Footlong is also moving forward, nearly 10 years after the chain originally introduced it nationwide.


Source: Washington Post December 28, 2017 23:03 UTC



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