There’s a yin and a yang to entrepreneurship. In Chinese Daoist thought, the yin and yang are used to think about how seemingly opposite or contrary forces may actually be complementary, interconnected, and interdependent. In entrepreneurship, we can think of the yin as being all about knowledge, discovery, and playing with ideas—being open to new possibilities--while the yang is concerned with establishing markets and putting strategy and structure in place. Over the next few years, he raised capital, had his engineers design a better Buick and built new factories—all part of the yang of entrepreneurship. Universities face a special challenge in getting faculty and students to cross between the yin and yang of entrepreneurship since the yin of discovery is often housed in the science, technology, engineering and mathematics [STEM] departments while the yang of markets is across campus in the business school.

Source: Forbes September 17, 2018 16:41 UTC