In any case, these changes, however sweeping or minute they may be, can have a drastic impact on your SEO performance. Your next task is to perform a thorough audit of your current website and note SEO performance of various pages accordingly. Consistent use of alt tags helps your rankingsEmploying alt tags or alt text throughout your website may seem like a minor concern in terms of your overall digital strategy, but this practice can actually have important implications on your SEO performance. Best practices for alt tags dictate that you keep the text as specific and brief as possible. What many business leaders don’t realize is that website navigation practices also affect SEO performance, and even small changes can make a major impact on your numbers.

Source: Huffington Post February 19, 2017 21:45 UTC