Clearly, the NRA has a PR problem in the aftermath of the tragic Parkland, Florida high school shooting in February. But the organizations deciding whether or not to sever ties have an even bigger problem. Apple and Amazon have both refused to remove the NRA’s PR channel from their streaming services. This week I interviewed Lawrence J. Parnell, Associate Professor and Program Director of Strategic PR for George Washington University. How will they feel about a policy change or a public statement by the CEO on a topical issue or public figure?

Source: Forbes March 04, 2018 03:45 UTC