Social media campaigns, email marketing campaigns, paid social — it can all overshadow the importance of having an effective SEO strategy. In my last piece, I shared six keys to a successful SEO strategy. When I talk about “researching” and “setting goals” while establishing an SEO strategy, it’s important to note that these things don’t exist in a vacuum. No matter what kind of business you’re running, you have dozens of different variables to keep track of. If you’re able to do that, your SEO strategy is going to be leaps and bounds ahead of your competitors.

Source: Forbes May 21, 2019 12:22 UTC