But the problem feels particularly harrowing for companies that make a highly seasonal product with a tight sales window, like The Elf on the Shelf. The Lumistella Company, the business behind the The Elf on the Shelf storybook and doll brand, makes the elves in China, then -— ideally, at least —gets them to the warehouses for retailers likeandweeks in advance of Thanksgiving. The Elf on the Shelf, a popular holiday product, has faced delays in making it to store shelves. Overall, Pitts estimated, 10% to 15% of her company's holiday inventory this year will have arrived via plane and the remainder by ship. Elves and other holiday products from Lumistella at a US distribution center.

Source: CNN November 06, 2021 20:04 UTC