The year provided a range of visually daring, often audacious videos that were also able to provide powerful social commentary. But some of this year’s best videos were also simple visual statements – sometimes just a single shot – that deepened the story the artists were trying to tell in their music. “It’s for the girls, for anyone whose heart has been trampled on and deserves to go out and feel good about themselves.”Kendrick Lamar – HumbleOver the past several years, Kendrick Lamar has consistently made some of the most innovative and engaging music videos out there. For his lead single to Damn, Lamar enlisted Dave Meyers, who would also go on to direct the rapper’s Loyalty. For New Rules, the singer enlisted the director Henry Scholfield for her portrayal of post-breakup female companionship.

Source: The Guardian December 18, 2017 11:02 UTC