Of course, NPR never called them "leftist" or anything ideological on air as they aim to starve Fox News of digital ads. The story was headlined "Group aiming to defund disinformation tries to drain Fox News of online advertising." The leader of the group "Check My Ads" was just a former marketer. About 95% of Fox's profits come from its cable division, so losing online ads would barely put a dent in the company financially. ALLYN: According to an estimate by ComScore and NewsGuard, disinformation online generates about $2 billion a year in advertising revenue.

Source: Fox News June 13, 2022 11:51 UTC