Advertisement Continue Reading BelowWhen publishers have tag pages set up for SEO, these pages can act as topic clusters. URL Structure“Google Search does not specifically differentiate and treat differently category pages or filter pages or search pages or tag pages from other pages. “Technically, each of the following URL structures could work for tag pages, assuming there is only one URL variation for a tag:example.com/tag/{tag-name}example.com/category/{tag-name}example.com/search/{tage-name}example.com/{tag-name}Internal Linking AutomationInternal linking can be automated with tag pages. A tag content audit on existing tag pages is a very valuable exercise to carry out to determine whether a tag page should be indexed. Assuming that work has been done and low-value tag pages have been handled, tag pages should have a separate XML sitemap and be submitted to Google Search Console.

Source: The Guardian December 08, 2021 14:56 UTC