KUALA LUMPUR: Tenaga Nasional Berhad (TNB) has created a new record hitting 25 million views for its Chinese New Year (CNY) celebration web-film advertisement, “Reality not Virtual”. TNB chief corporate officer Datuk Wira Roslan Ab Rahman. The web-film, which was filled with humour, revolved around the subject matter of how festivals were usually more meaningful when celebrated with family, Roslan said. “It also received 612,000 engagement on social media platforms and had the highest organic shares with 7 million views (as of Feb 3). The web film was uploaded on Jan 17 on TNB's official YouTube page, TENAGAofficial, while a 60-second video was aired on television starting from Jan 23.

Source: New Strait Times February 05, 2020 10:30 UTC