Coronavirus lockdowns and global supply-demand chain disruptions deeply affected the fashion industry across all segments. So far, digital fashion weeks lack the wow effect. When we launched F’OLITIQUE in 2011, it was on the very first digital fashion publications in London. Consumers have embraced digital media fully, so I think buyers will adapt to online wholesale as well soon. In 2012, we created a marketplace channel for the small brands we generated publicity for.

Source: Forbes July 21, 2020 17:48 UTC