Over 2000 adults were surveyed about their social media habits over a week in January 2018, spanning different age ranges, genders, ethnicities, education and geographical factors. Pew Research CenterDemographic of YouTube UsersAn overwhelming 91% of adults aged 18-29 were YouTube users, with 85% of college graduates admitting to using Alphabet's video streaming service. Instagram, Snapchat, LinkedIn, Twitter and WhatsApp were highly unpopular with people aged 65+ with results of under 10%. As far as giving up social media goes, the survey found a 12% increase in people who admitted it would be difficult to give up the platforms since Pew Research Centre’s 2014 survey. However, more than half (59%) also said that they could call it a day and hang up their social media hat with 29% saying they could do so very easily.
Source: Forbes March 23, 2018 18:00 UTC