Survey: 86% of Thais ready to buy on 11.11Up to 86% of Thais are planning to shop online on Nov 11, a popular day for deals on various e-commerce platforms, according to a survey by Marketbuzzz. The survey of 500 people also revealed the median amount shoppers plan to spend is 1,000 baht. For the event referred to as Singles Day, two out of three Thais plan to buy products for themselves, with the same percentage expected to buy items for their family. A much smaller proportion plan to buy items for friends or partners, only one in seven. "No doubt the promotions are going to play a critical role, as shoppers will be searching for the best bargains for the products they buy."

Source: Bangkok Post November 09, 2020 21:45 UTC