Superdry sales slump raises management pressure - News Summed Up

Superdry sales slump raises management pressure


Superdry, whose strategy has been criticised by the company founder, has issued a string of profit warnings, the latest in December, and its shares have slumped 70% over the last year. Superdry founder and former chief executive Julian DunkertonThe firm has more than 500 stores and concessions in the UK, Ireland and Europe. Superdry’s management, led by chief executive Euan Sutherland, is under fire from Julian Dunkerton, the company’s founder and former chief executive who left the business last March but still owns 18.4% of the equity. He does not agree with Superdry’s product and internet strategy and has the support of co-founder James Holder, who owns 9.7% of the shares. That reflected an 8.5% fall in store sales and a 0.7% decline in online sales, partly offset by a 12.7% rise in wholesale sales.


Source: Irish Examiner February 08, 2019 06:56 UTC



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