Sunny Hills High School senior Ruben Parker is among those who are latching on to this recent trend of creating AR effects. The idea for the “Chunti” filter came to Parker as he sat and ate Flamin’ Hot Cheetos with red fingertips and realized how chunti he is. “I decided to take my love for social media and mix it with my love for Hot Cheetos,” Parker said. To promote his page, Parker said he decided to add the #instagramfilters that added “Chunti” filter to Instagram’s explore page on Dec. 22. Insta-famous and famous YouTuber Louie Castro, also known as “Da Baddest Perra,” used Parker’s “Chunti” filter on his Instagram story.

Source: Los Angeles Times March 22, 2020 18:11 UTC