Stores eye alternatives to zero-rate plansPeople walk past an advertising board promoting zero-rate deals for credit cards. Thanarak KhuntonModern retailers expect their sales to be slightly affected if zero-rate marketing campaigns are banned. The central bank has blamed zero-rate marketing campaigns and online shopping for the ballooning debt, saying these could affect consumers' debt-servicing ability. Up to 7% of The Mall's customers regularly buy products via zero-rate marketing programmes. The top two categories by popularity are mobile phones and appliances, representing 50% of total products sold via such schemes.

Source: Bangkok Post October 02, 2019 23:38 UTC