Speaking in Naivasha on Sunday during the closing ceremony of this year's rally, Ruto said the private sector will take over the funding and promotion of the event. "We commend the private sector for taking up the responsibility of hosting, managing, promoting and funding the World Rally Championship Safari Rally. With their support, WRC Safari Rally 2027 will be fully funded by the private sector. The Ministry of Sports had already entered into a partnership with private sector players to help coordinate this year's WRC round in Kenya. "We assure Kenyans that this will be the last Safari Rally they have had to endure traffic congestion on the Nairobi–Naivasha highway.
Source: Standard Digital March 15, 2026 16:58 UTC