"We are humbled by the way in which customers in India have embraced Starbucks' elevated coffeehouse experience, which now spans to more than 80 stores across six cities," said Howard Schultz, chairman and CEO of Starbucks Coffee Company. For instance, Starbucks coffee will now be sold aboard Vistara, a JV between Tata Sons and Singapore Airlines . NEW DELHI: In a move that may boost the country's fledgling coffee industry, American coffeehouse chain Starbucks will sell single-origin, premium coffee from Karnataka in the US for the first time.The small-lot coffee from Tata's Nullore Estates in Coorg will be made available at the Starbucks Reserve Roastery and Tasting Room, a premier destination for coffee connoisseurs in Seattle . However, while tea consumption is growing at around 1-2%, consumption of coffee in the country trotting at a faster clip of more than 5%.India is the world's sixth largest coffee producer. "The Tatas signed several other agreements with the US coffee company.

Source: Times of India June 27, 2016 21:13 UTC