Under the agreement expected to close by the end of the month, the joint venture will have the exclusive rights to operate and develop Starbucks retail stores in Thailand to accelerate growth across the market. “Starbucks has been proudly serving customers across Thailand for more than 20 years,” said John Culver, group president, Starbucks International, Channel Development and Global Coffee and Tea. Starbucks Thailand opened the first community store in Asia in 2013, and Bt10 on every cup of handcrafted beverages sold at the Langsuan community store is directed to the Integrated Tribal Development Programme. Today, sales from this community store continue to support sustainable education and health and irrigation projects in local coffee farming communities. Maxim’s Caterers has a strategic partnership with Starbucks that started in 2000 with the opening of the first Starbucks in Hong Kong.
Source: The Nation Bangkok May 24, 2019 07:18 UTC