Standard Group chief executive Orlando Lyomu has said the ongoing retrenchment across media houses is a clear indication that the sector has been hit and that more needs to be done to cushion it. “The media industry has been on a slippery slope even before the Covid-19 pandemic as a result of digital disruptions,” he said. SEE ALSO: New Safaricom CEO to prioritise interest of KenyansHe said the recent layoffs are tough decisions that have been taken by media house managers to save more people, adding that with the shrinking revenues, if nothing is done, a whole media house could go down. On Wednesday, Nation Media Group has announced its intention to lay off some of its staff following plans to reorganise the business model. He called on media houses have a new approach to cut cost more so in areas such as newspaper distribution.

Source: Standard Digital July 03, 2020 07:18 UTC