Stakeholders in the Nigerian tourism sector have recommended the application of digital tools and technologies for the development of the Nigerian tourism sector. The stakeholders stressed in the communique that the global business ecosystem is constantly swamped with disruptive digital tools that increasingly make living and business seamless and qualitative, adding that tourism entrepreneurs must adopt digital tools technologies for wider reach. Tourism marketers have to understand the trends in the digital marketing domain and be able to adapt tools to remain competitive,” they said. “That Tourism businesses should adopt digital tools such as travel apps, digital marketing platforms, etc. “That the Federal Ministry of Information and Culture remains committed to providing the enabling environment for all agencies to perform optimally towards boosting the tourism sector in Nigeria.9.

Source: Nigerian Tribune November 27, 2021 20:09 UTC