This collaboration has enabled SparkToro to achieve high email deliverability while minimizing costs, ensuring smooth and seamless communication with their growing customer base. A crucial component of their platform's success was finding a flexible and scalable email service that fit their startup budget. Using webhooks and the Send API, SparkToro created an internal preference system that allows customers to control the types of emails they receive. As SparkToro's customer base and email volume grow, the robustness and scalability of Mailgun's platform ensures that their communication infrastructure will remain seamless and effective. By providing affordable audience research tools, SparkToro helps companies of all sizes understand and reach their target markets effectively.

Source: Manila Times August 07, 2024 09:04 UTC