The official announcement from Southwest Airlines on the passing of its founder, Herb Kelleher, describes him as a pioneer, maverick and innovator. It was too simple.”Culture matters at Southwest Airlines and it started with ‘Herb.' Culture Stories Turned Southwest Employees Into CrusadersCulture stories are more impactful when they are shared among employees. "Any event that you have in your life that is celebratory in nature or brings grief, you hear from Southwest Airlines,” Kelleher once said. Storytellers like Herb Kelleher rally people around a common purpose.

Source: Forbes January 04, 2019 07:52 UTC