The Luxury Collection, an esteemed member of Marriott International’s portfolio of 30 distinguished brands, celebrates its debut in South Korea with the May 25 opening of Josun Palace, a Luxury Collection Hotel, Seoul Gangnam. Paying homage to the enduring heritage of the Chosun Hotel—Korea’s first luxury hotel, built in 1914 and once an iconic landmark in the city center—the new property has been reborn in Gangnam, one of Seoul’s most dynamic districts. The recent opening of Josun Palace in Seoul marks The Luxury Collection's debut in South Korea. The Luxury Collection“Our first Luxury Collection property in South Korea, Josun Palace is born from the century-long hospitality legacy of the original Chosun Hotel,” says Philipp Weghmann, vice president and global brand leader for The Luxury Collection. The hotel’s opening may be a harbinger of good news for South Korea’s burgeoning tourism industry as international travel slowly rebounds following the pandemic.

Source: Forbes May 31, 2021 21:11 UTC