Sony is set to enter the virtual reality market with its own PlayStation VR headset. Photo: ReutersSony Corp will join the race for virtual reality (VR) dominance with the PlayStation VR, a headset the Japanese electronics group hopes will beat pricier rivals and revive its reputation as a maker of must-have gadgets. The PlayStation VR headset, Sony's first major product launch since it declared its turnaround complete in June, will put the company back on the offensive and test its ability to compete in one of the most talked-about spaces in the industry. "Sony is well-positioned to build an early lead in the high-end VR headset race," market researcher IHS Technology said in a report, forecasting sales of 1.4 million units in 2016. In an interview with Reuters in September, Andrew House, Sony's gaming division chief, said he was already in talks with media production companies to explore possibilities for Sony's VR headset.

Source: Otago Daily Times October 13, 2016 07:52 UTC