"The new Snapchat separates the social from the media," Snapchat states in a blog post. Snapchat feels that this mixing of stories can be annoying for people who want to keep the two separate. Separating social from mediaThe whole idea behind the redesigned app is to keep your social life uninterrupted from the media. Until now, mixing Stories from both friends and media gave the latter an incentive to create videos or 'Stories' for Snapchat. The feature, which was unapologetically stolen from Snapchat, registered 250 million daily users earlier this year, which is much more than the total number of users on Snapchat i.e around 173 million.

Source: India Today November 30, 2017 12:11 UTC