Snapchat also added a subscriptions feed devoted to content from celebrities, publishers and other professional sources. An online petition calling on Snap to undo the overhaul had more than 1.2 million signatures as of Friday. The update separated "media content" from that of friends, a move aimed at avoiding problems faced by social media rivals Facebook and Twitter over the proliferation of misinformation. The Snapchat update that started rolling out on Friday was intended to hold true to the idea of keeping personal content separate while making it easy for users to view professional content displayed in a "subscriptions" box. Since the Snapchat redesign late last year, its image has sunk along with its satisfaction rating in the eyes of US users ranging in age from 18 years old to 30 years old, according to YouGov survey results.

Source: The Nation Bangkok May 11, 2018 22:41 UTC