On Monday, Snap Inc, the parent company behind the popular social media platform Snapchat, showcased its upcoming augmented reality (AR) Spectacles to a selected number of creators and influencers. During a hands-on report by MailOnline, a demo at Snap’s London headquarters showcased various hardware and software details of the AR solution. On the software side, Snap showed off immersive experiences that envision the future of immersive entertainment. Snap Inc, From Social to Immersive MediaSnap Inc is also famed for creating successful immersive media campaigns, studios, software, and hardware. The social media firm is expanding from its popular Snapchat application, which is already an excellent opportunity for AR immersive advertising campaigns via its Snap Lens platform.

Source: Libya Today April 19, 2022 17:28 UTC