That said, rural demand continued to grow ahead of urban, though the pace of growth has slowed down. We expect rural demand to revive on the back of a good monsoon and fiscal stimulus reaching rural consumers post elections," said Malik. While HUL, Godrej Consumer Products Ltd and Dabur witnessed a drop in rural growth, Britannia and Marico saw rural outpacing urban growth. Mohit Malhotra, chief executive officer - India Business, Dabur India Ltd, said in a recent earnings call that there's definitely demand slowdown. Earlier we saw a gap of around 30% higher in rural growth as compared to urban growth.

Source: dna May 09, 2019 23:26 UTC