(Reuters) - Singapore's top soccer league pulled off a major coup by getting South Korea's Hyundai Motor Co on board as the new co-title sponsor, replacing food and beverage company Yeo Hiap Seng. Hyundai signed a two-year deal as co-title sponsor for the competition, which will now be known as the Great Eastern-Hyundai S.League, the country's football association (FAS) said in a statement on Thursday. "We are delighted to welcome Hyundai Motors on board as co-title sponsors of the S.League," said Lim Kia Tong, President of the FAS Provisional Council. Singapore's Today newspaper reported earlier this week that Yeo's, the S.League's longest-running corporate backers and co-title sponsors for the past 13 seasons, was reluctant to renew it's sponsorship agreement. "As the longest-standing sponsor of the S.League, we welcome corporations like Hyundai in coming forward to join us to support local football.

Source: The Star February 23, 2017 08:26 UTC