Or how marketing whiz Sheila Paul has steered the popular video-on-demand service to unscaled heightsAs far as Hooq Digital (Philippines) Inc. country manager Sheila Paul is concerned, there are three ways to succeed in a consumer-driven industry. Philippines, the the Malaysia and Norway-based global mobile operator Telenor and the New Media group of broadcast network TV5. Because of her efforts, Sheila was recognized by CMO Asia as one of Asia’s Top 50 Brand Leaders in 2017. Now as country manager, she is responsible for the overall Philippine operations, including marketing and distribution, content acquisition and programming, product integration and business development for this premium video-on-demand service. In the Philippines, Sheila sees a promising growth in mirroring and big-screen devices such as Chromecast, Roku and Android TVs.

Source: Manila Times May 12, 2018 16:12 UTC