Simone Biles' marketability window could be small — there's always someone new - News Summed Up

Simone Biles' marketability window could be small — there's always someone new


Simone Biles, not even 5 feet tall, seemed to be swallowed up by the crowd. — Joe Favorito, sports marketing expert and professor at Columbia UniversityUnited States' Simone Biles performs on the balance beam. Wally Skalij / Los Angeles Times United States' Simone Biles performs on the balance beam. United States' Simone Biles performs on the balance beam. "I'm not the next Usain Bolt or Michael Phelps," she said after winning the all-around title last week, "I'm the first Simone Biles."


Source: Los Angeles Times August 17, 2016 22:38 UTC



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