She said in an interview Thursday she likes the way the artificial colors and high-fructose corn syrup look and taste. “My kids find the color of the new Trix cereal quite depressing,” she said. General Mills has decided to reintroduce the original, more-vibrant Trix, artificial flavorings and all, and will start selling it on supermarket shelves alongside the more wholesome version in October. The reintroduction of Classic Trix is a reversal of General Mills’ pledge two years ago to remove artificial colors and flavors from all its cereal brands. But more than 25,000 products in the U.S. still contain high fructose corn syrup, some 46,000 are made with artificial colors and 63,000 have artificial flavors.
Source: Wall Street Journal September 21, 2017 16:30 UTC