Around 43pc of over-65s said they had access to at least one video on demand subscription-based service in 2020 (Nick Ansell/PA)There has been a significant increase in older Irish people subscribing to streaming services, according to a new report released today. Overall, there’s only been a 4pc increase in the general population for people who now have a streaming service, the newest Deloitte Ireland’s Digital Consumer Trends report found. The report’s participants were asked to consider whether they would be happy to pay half price for a subscription service if that meant they would have to watch some ads. As for music streaming services, 46pc of participants said they had access to them, up by 4pc since 2019. Spotify was the most popular music streaming service at 33pc, an increase by 2pc compared to 2019.

Source: Irish Independent March 18, 2021 09:10 UTC