Shift to less boozy beverages already underway, industry voices say - News Summed Up

Shift to less boozy beverages already underway, industry voices say


Several people who work in Ottawa's alcohol industry say drinking attitudes were already changing well before new guidelines around alcohol consumption came out this week. As new recommendations come out suggesting Canadians should dramatically reduce the amount of alcohol they drink, several people in Ottawa's alcohol industry say they've already been seeing a palpable shift toward lower or non-alcoholic beverages. More than seven drinks a week can also increase the risk of heart disease and stroke, the CCSA said. While they can be on the pricier end, Baillie said there are non-alcoholic spirits out there that can be "a bartender's dream tool" for crafting a booze-free drink that's virtually identical to the original. "It's going to allow you to have non-alcoholic martinis at home that have all this robust flavour and quality that we're not necessarily seeing in the mass produced non-alcoholic spirits."


Source: CBC News January 21, 2023 22:31 UTC



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