Serena Hotels to enter DRC market later in July as part of its expansion driveSerena Hotel is gearing up for expansion into the populous Democratic Republic of Congo (DRC).According to Managing Director, Mr Mahmud Janmohamed in an interview with The Standard, they have identified a hotel in the mining town of Goma where they will be assuming management roles later in the month of July, 2019. Serena Hotels have a strong presence in both Kenya, Tanzania, Uganda, Rwanda, spicy Indian Ocean, islands of Zanzibar and in Mozambique .Its other top hotels are located in Asia. He added that going forward there was need for industry marketers to target better quality tourists whose daily expenditure is higher. There are reports of continued tourist harrassments particularly when they go out for city tours or even beach strolls. These can be contained once we have adequate officers on daily patrols in designated locations which are frequented by tourists,'' Owino said.
Source: Standard Digital February 06, 2019 11:48 UTC