"There's only one solution currently available for dairy sex selection and it's expensive and doesn't work very well, so farmers are frustrated," she said. "Professor Simpson's work in this area is an exemplar for the whole of the hi-tech science and commercialisation area." "We are now seeing dynamic and innovative research being translated into high commercial value," said MacDiarmid's director, Professor Thomas Nann. Other winners at last night's awards included Dr Daniel Holland and Dr Carla Meledandri, who jointly received the Norman F. B. Barry Foundation Emerging Innovator Award; Scion and Sonae, which received the MinterEllisonRuddWatts Research & Business Partnership Award, and AgResearch, winning the PwC Commercial Deal Award. In 2010, she founded the university-based Photon Factory, which has attracted more than $2 million in commercial contracts.

Source: New Zealand Herald June 30, 2016 20:26 UTC